The Latest News, Inspo And Thoughts From Team Digital Cake

Affiliate Marketing: What it means and how your brand could benefit from it

One way to take your ecommerce business to the next level is by discovering different channels that you can harness to create a stream of income. It’s about forming a well-rounded marketing strategy that complements and grows the business you have, by offering more value to your customers and followers.
If you’re not already participating in affiliate marketing- it’s time to consider making the most of this channel and its lucrative revenue stream.

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What You Ought To Know About Shopping Ads on Google

You’ve probably seen a few shopping ads when searching for products on Google. These ads are conveniently placed a the top of the results to make the customer journey even shorter and lessen the number of clicks needed from search to purchase. If you have an ecommerce store, you’re probably thinking about how you can leverage these shopping ads and whether they could impact your sale numbers.

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