Shopify Plus or WooCommerce? In this article, we’ll weigh in the pros and cons of the most popular ecommerce platforms. Plus, we’ll  give you reasons why you must make the switch to Shopify Plus. 

Defining Shopify Plus and WooCommerce

Shopify Plus provides merchants with premium features for running their online store through enabling customisation, scalability and higher order volumes. 

WooCommerce  – is a customisable and open-source eCommerce platform that is built for WordPress users.

Credit: Google Trends

Shopify Plus and WooCommerce: Pros and Cons

Shopify Pro’s: 

Hosting & security – premium plans include hosting and security.

Site customisation –  enables users to customise their site (i.e. changing colours and adding images) by selecting options in a menu. No prior coding experience required.

24/7 support and Shopify Plus agencies – get 24/7 support to resolve issues. Users can also access best in-class Shopify Plus agencies and partners for growing their business.

Multiple checkouts –  can handle 10,000 checkouts per minute.

Multiple integrations – additional API calls that let you integrate with up to 1,500 custom apps and extensions.

Shopify Con’s: 

Transaction fee & payment gateways – the only ecommerce platform that charges transaction fees. These fees are waived for Shopify Payment users, but this option is not available in every country.

Limited Content Management System (CMS) features – built for ecommerce instead of content publication. This may be a drawback for WordPress users.

Limited Backend Customisation – customisation on their backend must work with their API.

Woo Commerce Pro’s:

100% customisation – users can access thousands of themes and customise every aspect of their eCommerce store.

Flexibility – merchants can add infinite product lists and sell physical, virtual or downloadable products.

Affordable pricing – free to use and affordable extensions.

Woo Commerce Con’s:

Requires coding background – has limitless customisation but users must have prior coding knowledge to take advantage of these features.

Not all-in-one – Installation is free but merchants must find other tools for hosting, domain name and app extensions. The platform prioritizes cybersecurity but it does not include SSL certificate (Secure Sockets Layer) or backup tools.

Shopify vs WooCommerce Build to Launch Time 


Shopify provides the fastest and easiest option for getting your store online. It includes a Launch Manager that helps merchants get their store live and add third-party integrations. Meanwhile, a Merchant Success Manager lets merchants connect them with word-class experts and Shopify Plus agencies that can help them get the most value out of Shopify.


Successfully launching your WooCommerce store can take more time because it is an open-source platform with limitless customization. Unlike setting up Shopify Plus stores, WooCommerce provides you a lot of creative freedom. 


Shopify Plus 

Shopify Plus starts at $2000 per month. The price may be costly but users can access a dedicated support team, clone storefronts for internationalization and premium customisation features (i.e. dedicated API, multiple integrations, Shopify apps). 


WooCommerce is free but users may rack up extra costs due to hosting, security, domain name and extensions. 

Trying to figure out which ecommerce platform is best for you and your online business? Get in contact with our team today.